Marketing Your Creative And Business Ideas Since 1996
A Certified NYS Women's Business Enterprise

Senior Staff

by | Mar 7, 2014

Beth Weise Moeller, owner of IMC, has spent more than 20 years researching the best way to organize and present electronic information for the greatest impact. Beth holds a BS in Physics and Technical Communication from Clarkson University, an MS in Technical Communication from Rensselaer Polytechnic Institute, and a PhD in Communication & Rhetoric from Rensselaer Polytechnic Institute.  Her PhD research concentrated on the design of multimedia user interfaces for learning.

Beth is a Senior Member of the IEEE and a Past-President of the IEEE Professional Communication Society. She is a 2003 graduate of Leadership Saratoga and currently serves on the Dean’s Council for the School of Arts and Sciences at Clarkson University and as Secretary of the Board of Directors at Home Made Theater.  She is a Past President of the Board of Trustees for the Saratoga Independent School. Beth has also spent time volunteering at Saratoga Central Catholic, coaching Odyssey of the Mind teams and helping with theater events.

In 2002 Beth was named one of the 40 Under Forty by The Business Review of Albany, NY.  In 2004 she was awarded the Emily K. Schlesinger Award for Service to the Society by the IEEE Professional Communication Society. In 2008 she received the Woodstock Award from the Clarkson University Alumni Association, recognizing personal achievement and loyalty to the university. In 2013, she received the Charles Ehrlich Award for Alumni Admissions work at Clarkson University.

You can reach Beth at | View Beth’s Vitae

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Jeff Strader is our lead web developer. He takes your finalized design and content, combining them to create your website. Jeff is also our expert at custom application development, developing custom databases, MLS integrations for real estate websites, and other custom applications for our clients. Jeff spent the summer of 2006 at IMC as an intern before returning to Clarkson University for his senior year. After graduation, Jeff joined our team as a permanent addition. He has experience with PHP and MySQL, including Shopping Cart and WordPress installations, HTML, CSS, jQuery, JavaScript, C++ and Perl.

You can reach Jeff at

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Hannah Walsh is our Digital Designer. As an articulate design professional, Hannah has the ability to take your ideas and turn them into cohesive designs that represent who you are and what you do. She also has a hand in email marketing campaigns and social media management. Hannah graduated from SUNY Oneonta with a B.A. in Art and a concentration in Photography, and is proficient in the Adobe Creative Suite, namely InDesign, Photoshop, Illustrator, and Lightroom.

You can reach Hannah at

View Jeff Strader's profile on LinkedIn

Nathan Dickerson is part of our Customer Support Team. He often answers the phone, handling email and WordPress questions as well as making content updates. Nathan also can help out with developing the themes from designs. A Saratoga Springs native, Nathan graduated from Saratoga Springs High School and later obtained a BA in Computer Science from Skidmore College.

You can reach Nathan at

View Jeff Strader's profile on LinkedIn

What People Are Saying

IMC has created a wonderful site for us that surpassed our design and functionality expectations.  As a non-profit, we needed a site that was sensitivity to our audience and branding yet flexible enough to be modified internally. The IMC staff couldn’t have been more supportive, and executed this in an amazingly timely  turnaround.  Thank you so much.

Beth Ledy Saratoga WarHorse

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