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Facts & Stats To Increase Holiday Sales
Facts & Stats To Increase Holiday Sales The 2022 holiday season is already in full swing, with retail sales offering huge deals and promotions from November 1st through...
Small Business And The Power of WOM – Word of Mouth Marketing
The livelihood of every small business depends on establishing and building a positive brand reputation. Marketing to your target demographic and reaping the rewards of a...
Moving Forward: Graduating From A DIY Platform to a Professionally Designed Website
It’s decision time as your business moves onto the next stage of growth and development. You have survived the “start-up” phase and are about to enter a new and exciting...
The Enduring Power of The Press Release
The first press release was sent 115 years ago, dramatically changing how news was distributed. In this fast-paced digital age, the press release remains a highly effective...
In-Person Networking – It’s Good To Be Back!
Last week my colleague and I attended a Chamber Mixer at a recently reopened local business. The April afternoon was sunny and warm, and the smell of spring was in the...
A Few Reasons To Consider A Google Ads Campaign
As business owners, a critical question to ask and answer each year is how much to budget and where to spend your advertising and marketing dollars. In the "old days,"...
SOCIAL MEDIA MARKETING TRENDS – STAY ENGAGED OR GET LEFT BEHIND
Finding the right balance for your social media campaign in the constantly changing world of shifting demographics is challenging. The rules and recommendations that...
BRANDED EMAIL MEANS BUSINESS
Branded email is an email address that includes the same name as an overall brand. For example, if an employee works for the company Great Job, their email would be...
Three Tips For Creating A Positive, Productive Workspace
Three Tips For Creating A Positive, Productive Workspace Creating a calm, welcoming, and productive work environment depends on a variety of factors. But as in many...