Finding the right balance for your social media campaign in the constantly changing world of shifting demographics is challenging. The rules and recommendations that prevailed pre-pandemic may no longer be the right match for your business or non-profit. In a...
Branded email is an email address that includes the same name as an overall brand. For example, if an employee works for the company Great Job, their email would be staffname@greatjob.com. Perhaps the two strongest arguments for having a branded email for your...
Three Tips For Creating A Positive, Productive Workspace Creating a calm, welcoming, and productive work environment depends on a variety of factors. But as in many situations, small changes can make a big difference. Consider the following: 1) BLOCK OUT AMBIENT NOISE...
November is a month filled with notable dates, special holidays and events. As a business owner, you cannot always formally acknowledge every single occasion that pops up on the calendar. However, regardless of your industry or profession, or the size of your...
Three Simple Steps For Holiday Marketing Success in 2021 While the leaves are just beginning to change color in the Northeast, and other parts of the country are cooling down just a little bit, thoughts of snowstorms and Santa seem months away. While that is true for...
Don’t Wait until The Frost is on the Pumpkins! Last week I found myself at a national retailer, where I was assaulted by everything Halloween. Orange, black and shiny gold “stuff” greeted me at every turn. I was still wearing sandals and sunscreen...